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Mission Foods Enters Multiyear Deal as Title Sponsor of NHRA’s Premier Series

Managing Editor, Adam Carabine

Oct 25, 20233 min read

Mission Foods Enters Multiyear Deal as Title Sponsor of NHRA’s Premier Series

The NHRA and Mission Foods, the world’s leading brand for tortillas and wraps, have announced that Mission Foods has been named the title...

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PODS to sponsor William Byron at Martinsville

Peyton Lohr

Oct 19, 20232 min read

PODS to sponsor William Byron at Martinsville

Press Release | HENDRICK MOTORSPORTS CONCORD, N.C. (Oct. 19, 2023) – PODS Enterprises LLC, the industry leader in portable moving and...

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Kubota Extends Trackhouse Racing Sponsorship Through 2025 Season

Peyton Lohr

Sep 28, 20232 min read

Kubota Extends Trackhouse Racing Sponsorship Through 2025 Season

Press Release | TRACKHOUSE RACING Concord, North Carolina – Kubota Tractor Corporation and Trackhouse Racing announced today the Nos. 1...

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LLumar extends sponsorship of Hendrick Motorsports

Peyton Lohr

Jun 24, 20232 min read

LLumar extends sponsorship of Hendrick Motorsports

(Photo Source: Twitter.com/TeamHendrick) Press Release | HENDRICK MOTORSPORTS CONCORD, N.C. (June 21, 2023) – Eastman Performance Films,...

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Nov 6, 20224 min read

Pala Casino Spa Resort secures naming rights to historic final NASCAR Cup Series race on Auto Club

FONTANA, Calif. (Nov. 6, 2022) – It’s a surefire bet that NASCAR fans will savor each lap of the final NASCAR Cup Series race on Auto...

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Jul 12, 20222 min read

NASCAR Hall of Famer Richard Petty Joins With Hardee's

Start Your Engines! Hardee’s is collaborating with one of the hottest drivers in history to spotlight one of its most popular menu...

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Jan 14, 20222 min read

AdventHealth Signs Multiyear Sponsorship with Trackhouse Racing

Press Release Daytona Beach, Florida – AdventHealth and Trackhouse Entertainment Group are joining forces in 2022 to field the No. 1...

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Jan 14, 20222 min read

Rheem and Kevin Harvick Return As Rheem Celebrates 15 Years in NASCAR

Press Release KANNAPOLIS, N.C. (Jan. 11, 2022) – As Kevin Harvick embarks on his 22nd year in the NASCAR Cup Series, a familiar brand...

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Jan 14, 20222 min read

Richard Childress Racing Announces Breakthrough Partnership with 3CHI

Press Release - Photo Source : Richard Childress Racing DAYTONA BEACH, Fla. (January 11, 2022) – 3CHI, a company focused on innovation...

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Dec 29, 20212 min read

'Gatorade' Victory Lane , No More... There's a New Sponsor in The Winner's Circle

After years of being the presenting sponsor of NASCAR's victory lane, Gatorade will be replaced beginning in August with a new presenting...

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American Legion Announces 2-Year Partnership with Chip Ganassi Racing, Johnson/Kanaan #48 Team

Peyton Lohr

Dec 28, 20213 min read

American Legion Announces 2-Year Partnership with Chip Ganassi Racing, Johnson/Kanaan #48 Team

-- Press Release : The American Legion -- INDIANAPOLIS, Dec. 1, 2020 /PRNewswire/ -- Chip Ganassi Racing (CGR) announced today a...

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Dec 22, 20211 min read

NHRA suing Coca-Cola Brands after early end to sponsorship entitlement deal.

After 19 seasons as title sponsor of the NHRA Drag Racing Series, parent company Coca-Cola shared with NHRA Drag Racing that they will...

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Dec 22, 20213 min read

Sponsor Wars: UPS Vs. FedEx

NASCAR expanded their sponsorship and marketing platform tenfold at the end of the 1990's due to a multi-billion dollar contract for...

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